Marketing : (Rekord nr 33152)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01930nam a2200517 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 9913133721205606 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240222134704.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221209s2020 pl ad f |001 0 pol c |
| 009 - PHYSICAL DESCRIPTION FIXED-FIELD FOR ARCHIVAL COLLECTION (VM) [OBSOLETE] | |
| fixed length control field | b1000002725245 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | UWD 2023/25771 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788363391102 |
| -- | (oprawa twarda) : |
| Terms of availability | zł 129 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | xx004825847 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (PL)b1000002725245 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | WA 392 |
| Transcribing agency | WA 392 |
| Modifying agency | WA 392 |
| -- | WA N |
| -- | WA 392 |
| -- | WA N |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | pol |
| Language code of original and/or intermediate translations of text | eng |
| 046 ## - SPECIAL CODED DATES | |
| Beginning or single date created | 2010 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Field link and sequence number | 1.1\x |
| Universal Decimal Classification number | 339.138 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Field link and sequence number | 1.2\x |
| Universal Decimal Classification number | (075.8) |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 01 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| Dates associated with a name | (1931- ) |
| Relator term | Autor |
| 240 10 - UNIFORM TITLE | |
| Uniform title | Marketing |
| Language of a work | (pol.) |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing : |
| Remainder of title | wprowadzenie / |
| Statement of responsibility, etc | Gary Armstrong, Philip Kotler ; słowo wstępne do wydania polskiego Lechosław Garbarski ; przełożyła Dorota Wąsik. |
| 246 1# - VARYING FORM OF TITLE | |
| Display text | Tytuł oryginału: |
| Title proper/short title | Marketing : |
| Remainder of title | an introduction, |
| Date or sequential designation | 2010 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | [Siedliska] : |
| Name of publisher, distributor, etc | Wydawnictwo Nieoczywiste, |
| Date of publication, distribution, etc | copyright 2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 828 stron : |
| Other physical details | ilustracje, wykresy ; |
| Dimensions | 31 cm. |
| 336 ## - | |
| -- | Tekst |
| -- | txt |
| -- | rdacontent |
| 337 ## - | |
| -- | Bez urządzenia pośredniczącego |
| -- | n |
| -- | rdamedia |
| 338 ## - | |
| -- | Wolumin |
| -- | nc |
| -- | rdacarrier |
| 380 ## - | |
| -- | Książki |
| 380 ## - | |
| -- | Publikacje dydaktyczne |
| 380 ## - | |
| -- | Publikacje naukowe |
| 385 ## - | |
| -- | Poziom nauczania |
| -- | Szkoły wyższe |
| 388 1# - | |
| -- | 2001- |
| 500 ## - GENERAL NOTE | |
| General note | Miejsce wydania na podstawie serwisu e-ISBN. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Indeks. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Source of heading or term | DBN |
| 655 #7 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Podręcznik |
| Source of term | DBN |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
| Main curriculum objective | Zarządzanie i marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| Relator term | Autor |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| Dates associated with a name | (1931- ) |
| Relator term | Autor |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Garbarski, Lechosław |
| Relator term | Wstęp |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wąsik, Dorota |
| Relator term | Tłumaczenie |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Doradztwo Wydawnicze GAB Grzegorz Boguta |
| Relator term | Wydawca |
| Relator code | pbl |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Spis treści |
| Uniform Resource Identifier | <a href="https://www.biblos.pk.edu.pl/ST/2021/05/100000333887/100000333887_Armstrong_MarketingWprowadzenie.pdf">https://www.biblos.pk.edu.pl/ST/2021/05/100000333887/100000333887_Armstrong_MarketingWprowadzenie.pdf</a> |
| 920 ## - | |
| -- | 978-83-63391-10-2 (oprawa twarda) : |
| -- | zł 129 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Nie do wypożyczenia | SWPW Płock | SWPW Płock | 22.02.2024 | 104 | 75.21 | P49955 | P49955 | 22.02.2024 | 75.21 | 22.02.2024 | Książki |
