Szczegóły MARC
| 000 -LEADER |
|---|
| fixed length control field |
02323nam a2200697 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
991024381589705066 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240226111332.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION |
|---|
| fixed length control field |
m o d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
cr#cn#nnnann|n |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
180326s2016 pl ad of 000 0 pol |
| 009 - PHYSICAL DESCRIPTION FIXED-FIELD FOR ARCHIVAL COLLECTION (VM) [OBSOLETE] |
|---|
| fixed length control field |
b0000005940314 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788380884373 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788380884380 |
| -- |
e-ISBN |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
991024381589705066 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(PL-WaBN)b59403147-48omnis_nlop |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
b59403147 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)1036697503 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(PL)b0000005940314 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(EXLNZ-48OMNIS_NETWORK)9910068888405606 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
WA N |
| Transcribing agency |
WA N |
| Modifying agency |
KR U |
| 045 2# - TIME PERIOD OF CONTENT |
|---|
| Formatted 9999 B.C. through C.E. time period |
d2001 |
| -- |
d2016 |
| 046 ## - SPECIAL CODED DATES |
|---|
| Beginning or single date created |
2016 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
|---|
| Universal Decimal Classification number |
33(0.034) |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
|---|
| Universal Decimal Classification number |
657/658(0.034) |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Strategie marketingowe w polskich firmach na rynkach wirtualnych i realnych : |
| Remainder of title |
studia przypadków / |
| Statement of responsibility, etc |
pod redakcją Grażyny Golik-Góreckiej. |
| 256 ## - COMPUTER FILE CHARACTERISTICS |
|---|
| Computer file characteristics |
Dane tekstowe. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Łódź : |
| Name of publisher, distributor, etc |
Wydawnictwo Uniwersytetu Łódzkiego, |
| Date of publication, distribution, etc |
2016. |
| 336 ## - |
|---|
| -- |
Tekst |
| -- |
txt |
| -- |
rdacontent |
| 337 ## - |
|---|
| -- |
Komputer |
| -- |
c |
| -- |
rdamedia |
| 338 ## - |
|---|
| -- |
Dokument online |
| -- |
cr |
| -- |
rdacarrier |
| 347 ## - |
|---|
| -- |
Plik tekstowy |
| -- |
PDF |
| -- |
6,1 MB |
| 380 ## - |
|---|
| -- |
E-booki |
| 380 ## - |
|---|
| -- |
Publikacje dydaktyczne |
| 380 ## - |
|---|
| -- |
Publikacje fachowe |
| 380 ## - |
|---|
| -- |
Publikacje naukowe |
| 385 ## - |
|---|
| -- |
Poziom nauczania |
| -- |
Szkoły wyższe |
| 385 ## - |
|---|
| -- |
Menedżerowie |
| 388 1# - |
|---|
| -- |
2001- |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Akademia Zarządzania i Finansów |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Tytuł z ekranu tytułowego. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Bibliografia, netografia przy rozdziałach. |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE |
|---|
| Additional physical form available note |
Dostępne także w formie drukowanej. |
| 538 ## - SYSTEM DETAILS NOTE |
|---|
| System details note |
Tryb dostępu: online. |
| 648 #7 - SUBJECT ADDED ENTRY--CHRONOLOGICAL TERM |
|---|
| Chronological term |
2001- |
| Source of heading or term |
DBN |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Content marketing |
| Source of heading or term |
DBN |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Handel elektroniczny |
| Source of heading or term |
DBN |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing cyfrowy |
| Source of heading or term |
DBN |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing strategiczny |
| Source of heading or term |
DBN |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Przedsiębiorstwo |
| Source of heading or term |
DBN |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Usługi elektroniczne |
| Source of heading or term |
DBN |
| 651 #7 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
|---|
| Geographic name |
Polska |
| Source of heading or term |
DBN |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Case study (studium przypadku) |
| Source of term |
DBN |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Materiały pomocnicze |
| Source of term |
DBN |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Opracowanie |
| Source of term |
DBN |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE |
|---|
| Main curriculum objective |
Zarządzanie i marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Golik-Górecka, Grażyna |
| Relator term |
Redakcja |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Wydawnictwo Uniwersytetu Łódzkiego |
| Relator term |
Wydawca |
| Relator code |
pbl |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Akademia Zarządzania i Finansów |
| 920 ## - |
|---|
| -- |
978-83-8088-437-3 |
| 920 ## - |
|---|
| -- |
978-83-8088-438-0 (e-ISBN) |
